Kansei/Affective Engineering

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A guided tour through the each stages of process, Kansei/Affective Engineering explores how to apply Kansei/Affective Engineering. It describes the psychological survey and psycho-physiological measurement of consumer feelings and the multivariate statistical analysis of this survey data, including rough set models. Since soft computing technology is very useful from the viewpoint of product design, the author details the Expert system, neural networks, GA, and other relevant methods to support the designers decision or the customers choice. The text includes applied examples in areas such as automotive, home electrics, appliances, cosmetics, packaging, and e-commerce business.
$126.81 $0.00
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3-12 business days.

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First Time Buying From Booksmart?Take 10% Off With Code "MyFirst10".
Add to Wishlist

Product details

Author: Mitsuo Nagamachi

Format: Hardback|1138440590pages

Dimensions:156 x 234mm | 454g

Publication Date: 42962

Publisher: Taylor & Francis Ltd

Language: English

ISBN 10: 1138440590

ISBN 13: 9781138440593